Esser Vineyards Creates the First National "Esser Take Your Dog To Dinner Night"
Napa Valley, CA (Vocus) June 3, 2009 -- Esser Vineyards, the award-winning California winery owned and run by two generations of the dog-loving Esser family, announced today their creation of the first national "Esser Take Your Dog to Dinner Night", to be held in restaurants nationwide on Friday, June 26, 2009, in conjunction with Pet Sitters International's Take Your Dog to Work Day.
Together with Take Your Dog to Work Day event organizer, Pet Sitters International, and independent pet food manufacturer Weruva, Esser Vineyards proprietor Manfred Esser has put together an impressive list of dog-friendly restaurants nationwide that will hold Esser Wine Dinners for diners and their dogs, with a portion of the evening's proceeds going to local shelters or animal rescue operations. Esser Vineyards will be donating their award-winning wines, made by renowned winemaker Paul Moser, to be paired with the cuisine from each participating restaurant for the enjoyment of their pet-owning patrons, while their four-legged friends enjoy a meal donated by Weruva Pet Foods.
Manfred Esser has always been very active and concerned about the welfare of animals, as his relationship with his beloved dachshund, Ludwig, can attest. "Ludwig is part of our family, and is in fact the mascot, and 'Chairman of the Board' of our winery. By sponsoring this event, I get to combine my love of fine California wine, gourmet food and, most importantly, raise money for animals that are not as loved and cared for as Ludwig" said Manfred. In addition to the wine donation, Manfred and Ludwig will be auctioning off a two night wine tasting stay at the beautiful Esser Vineyards' Guest House to raise additional funds for the cause.
First celebrated in 1999, Take Your Dog To Work Day was created to celebrate the great companions dogs make, and to encourage their adoption from humane societies, animal shelters and breed rescue clubs. This annual event encourages employers to experience the value of pets in their workplace for this one special day to promote pet adoptions. With the addition of Esser Take Your Dog To Dinner Night, Esser Vineyards hopes the message will be spread even further, with additional funds raised for shelters that house dogs until they can be adopted into suitable homes.
Esser approached Weruva Pet Foods to become a sponsor because, like Esser Vineyards, they are a small, family-owned company that focuses on quality and who are also dedicated to animal rescue causes. David Forman, founder of Weruva said, "We are thrilled to be part of this unique and exciting opportunity. Grass roots efforts like these tie into our company philosophy. We hope that this will bring more attention to the plights of the animals that are in need of shelter or rescuing."
For more information on the "Esser Take Your Dog to Dinner" events, including an updated list of participating restaurants, please visit the Take Your Dog To Work Day Web site, www.takeyourdog.com.
About Esser:
Established in 2002, Esser Vineyards is a family owned and operated winery that prides itself on the ability to produce the best quality, affordable wine. Esser Vineyards is run by Manfred Esser, who has more than 30 years experience in the international wine business. Manfred's long held high regard for the quality and consistency of Californian wines led him to realize his dream of taking Californian wines to an ever greater level of excellence and distinction at Esser Vineyards. The Esser portfolio consists of Chardonnay, Pinot Noir, Merlot, and Cabernet Sauvignon. Esser Vineyards joined W.J. Deutsch and Sons in 2005. For more information on Esser Vineyards, please go to http://www.esservineyards.com/.
About Weruva:
Founded by David and Stacie Foman and named after there three rescued cats, WERUVA manufacturers "human style" pet food using natural, fit for human consumption food ingredients. WERUVA's pet foods are formulated under veterinarian scrutiny and manufactured in a USDA approved, ISO 9001 certified human food facility. The factory has certification in Good Manufacturing Practices (GMP), Hazard Analysis and Critical Control Points (HACCP) and certificates of accreditation by the European Food Safety Inspection Service (EFSIS). For more information on WERUVA and its brand of pet food products, please visit www.Weruva.com.
To organize a film shoot or interview, or obtain additional information please contact:
Barbara Scalera
Director of Public Relations
WJ Deutsch and Sons LTD
Telephone: 914.251.3294
For B-Roll Please go to http://www.bizazzmedia.com/elegantesser/.
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This press release has been reprinted from PRWEB per the terms and conditions of the copyright notice.
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